2023 NEW INTAKE | CENTEXS Kuching, Mukah, Dalat & Lawas
This programme covers the fundamentals including digital tools, technologies and its uses. Learn about email, social media and customer service. Perfect for SPM leavers and non-marketing personnel to build up their digital awareness. This certification is assessed by a one-hour exam administered by the computer-based testing partner, Pearson Vue, via its global network of test centres. With a focus on career-ready learning, and delivered through a blend of essential reading, case studies and useful toolkits, this course will make students familiar with the core foundations of digital marketing.
- Understand the key concepts of digital, how it has changed customer behavior and the implications for your role and the wider business.
- Develop strong foundational competencies in the following area of digital marketing:
- Customer Journeys
- Web Concepts and Terminology
- User Experience
- Social Media
- Social Customer Service
- Data Security
- Data Analytics
- Data Reporting
SPM with pass in English
- Entrepreneur
- Junior Digital Marketer
- Social Media Admin
- Content Creator
- Social Media Assistant
This course is divided into ten (6) main modules as following:
Module 1
The Digital Opportunity
Module 2
Websites and Email
Module 3
Social Media & Social Selling
Module 4
Social Customer Service
Module 5
Digital Challenges and Risks
Module 6
Digital Mindset
We're HUAWEI certified training partner!
Training Duration
1.5 months
Delivery Method
Online / Physical class
Course Fee
RM8,500
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